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“To Dye For: The Documentary” Now Available to Rent or Buy

By January 14, 2025January 15th, 2025News, Press Releases

To Dye For: The Documentary Now Available to Rent or Buy

Groundbreaking Documentary Exposes the Dangers of Synthetic Dyes in Everyday Products

Virgil Films is proud to release  To Dye For: The Documentary, a powerful exposé on the hidden dangers of synthetic dyes in foods, beverages, medications, and children’s products. Directed by Georgia-based filmmakers Brandon and Whitney Cawood, the documentary shares their deeply personal journey uncovering their child’s sensitivity to synthetic dyes and its life-altering consequences.  The film aims to shine a spotlight on an issue that affects millions of families.


The Shocking Truth Behind Synthetic Dyes

To Dye For: The Documentary brings to light the research linking synthetic dyes to serious health risks, including hyperactivity, aggression, behavioral challenges, long-term health complications, and even cancer. The Cawoods’ story is interwoven with expert insights and testimonies from families impacted by these harmful additives.

“This is an important film for everyone to watch,” said Virgil Films CEO Joe Amodei. “The nightmare experienced by the filmmakers could happen to any parent. What Brandon and Whitney have done with this film is both eye-opening and groundbreaking. We believe it could serve as a catalyst for major changes in the food industry.”


Expert Voices and Advocates Featured in the Film

The documentary features an array of prominent figures leading the charge against synthetic dyes, including:

  • Sen. Bob Wieckowski: A key player in the OEHHA report on food dyes.
  • Dr. Jim Stevenson: A UK researcher whose work inspired warning labels on dyed foods in the EU.
  • Karalynne Call: Founder of Just Ingredients.
  • Dr. Thomas Galligan: Principal Scientist at the Center for Science in the Public Interest.

By amplifying these voices, To Dye For not only educates viewers but also inspires action to demand safer, dye-free alternatives.


A Nationwide Campaign for Change

In conjunction with the film’s release, the filmmakers and Virgil Films are launching a nationwide impact campaign to raise awareness about synthetic dyes. Through partnerships with nonprofits, schools, and policymakers, the campaign will offer educational resources and host pre-release screenings featuring discussions with health experts.

For more information about the film and its accompanying campaign, visit the official website: www.todyefordocumentary.com.


A Call to Action for Families Everywhere

“We’ve poured our hearts into this film,” said Brandon and Whitney Cawood. “Our hope is that it brings much-needed awareness while offering comfort and hope to families facing similar challenges. We’re thrilled to partner with Virgil Films and can’t wait to see how far this message can go.”

As conversations about synthetic dyes gain momentum—with recent bans in California schools and prohibitions on Red 3—To Dye For: The Documentary is perfectly timed to continue driving the conversation forward.

To Rent or Buy To Dye For: The Documentary please visit https://geni.us/ToDyeFor 

Virgil Films

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